Benefits of Mailing with a Mailing House

Let's face it, you have a business to run. Do you have the time to understand all the intricacies of sending direct mail to grow your business? What do you do for yourself and what do you outsource? If you are considering outsourcing a task, here are some things to remember. A mailing house will apply the maximum available USPS discounts. You can choose from first-class, bulk or nonprofit mailing rates. A good mailing house will use CASS certification to ensure the lowest rate possible for the group you selected. Another thing to consider is the time it takes to presort, depending on the size of your list, that task can be hugely daunting. Presorting and barcoding each postcard for USPS verification saves you time and money. Your image is everything, state-of-the-art addressing gives your mailings a polished, professional look. Consider this, if done well, printing and mailing 5000 full color standard sized postcards can cost as little as 41 cents, about the cost of a stamp. If you're mailing a considerably smaller batch, you can easily calculate the cost of printing, cost of mailing, your typical response rate and the profit you would make on each sale and decide if direct mail can help you grow your business. Learn more about mailing services.